Today's Links: October 10, 2012

The Wednesday Edition
October 10, 2012

whatever your answer is,
go and do that.

bt

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Tour Strategies for Bands: Think Small for Big Growth

The Rock Star Rock Branding Podcast #36

Join me (Brian Thompson), Michael Brandvold and Steve Jones as we discuss Mumford & Sons' non-traditional touring strategy.

Through the relentless playing of smaller cities and smaller venues, the band was able to grow and develop into a worldwide banjo-playing, radio-charting phenomenon.

Their smart and effective tour strategy positioned them into having a larger "share of mind" in each market since they were quite possibly the only show in town.

Whether you're playing in a town of forty thousand, a suburb of your home town, or a large city of four million... making a new fan is a new fan. They all count. They all matter. And the buzz is the same. And that buzz can spread... helping you land better gigs with bigger audiences in bigger cities.

For a developing artist, your biggest markets could quite possibly be the smallest cities which you may be tempted to overlook.

We also discuss the growing trend of House Concerts.

What other kind of tour strategies have you seen work well for new bands?

LISTEN TO TODAY'S NEW PODCAST HERE

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Today's News, Links & Tips:

1.) Andy Mckee is a guitar maestro whose YouTube videos have had more than 80 million views. Interview with a viral hit.
READ MORE

2.) What Would You Do If Money Were No Object? Alan Watts on the Life of Purpose...
READ MORE

3.) 7 Easy Ways to Boost Your Motivation
READ MORE

4.) Using URL Shorteners In Music Marketing
READ MORE

5.) Musicians Are Better Off Than Ever Before In History. And Here's Proof...
READ MORE

6.) 10 Ways to Take Control of Your Music Career
READ MORE

7.) Overheard Quotes from SF MusicTech Summit + Video of the "Artist Tools" Panel
READ MORE

8.) Understanding Reddit Once And For All [Infographic]
READ MORE

9.) Facebook Announces New "Collections" Feature... Will it Kill Pinterest?
READ MORE

10.) Traction. It beats brilliance every day (a new piece from author Steven Pressfield).
READ MORE

11.) 10 Things You Should be Spending More Time On
READ MORE

12.) 7 Things to Remember When People Don’t Support You
READ MORE

13.) How to automatically archive all the links you share to Twitter and Facebook
READ MORE

14.) Why Grizzly Bear Is Wrong (Or How Streaming Helps Bands)
READ MORE

15.) 10 Kinds of Content to Keep Your Blog Posts Funky Fresh
READ MORE

16.) Businesses... Here's how Foursquare and Twitter is done right
READ MORE

17.) Here's something I'd love for all musicians to read, but it's for absolutely everyone: How to Release Neediness
READ MORE

18.) RIAA's Bogus Math Strikes Again: Claimed 41% Decline In Musicians... Not Even Close To True.
READ MORE

19.) How to Email Successful People (9 Tips to Thrive)
READ MORE

20.) Soundcloud & Getty Images Partner For Music Licensing, done directly from Soundcloud music player widgets
READ MORE

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